Startup Watch: Rapportive for a Better Gmail Inbox

Do you remember getting a email from some one and searching for their name/email on google, twitter, facebook, crunchbase etc? No longer have to manually do this, Rapportive provides you with a automatic and information rich widget in your browser. Rapportive adds this widget in the place where your ads are present, so this a extra plus for you.

This service is currently available as a browser addon for firefox and chrome. A safari addon is very likely to be released soon. While this solution sounds great, monetization of this solution seems tricky. Would you like to see you rapportive ads along with the information widget?

While this is a innovative solution, I wonder how long will it take to replicate this solution. Rahul, CEO of rapportive is way ahead of others and already has $1M in funding for this venture. With gmail being one of the most widely used email services, Rapportive has a good shot at providing a better experience for gmail web users. Notably, xobni is already on the same line that provides a similar service for outlook.

Better Gmail Inbox

Being a long time apple mail user, this sparks more ideas of integrating plugins for apple mail. Upon a quick search, it turns out there are a lot of plugins for mac OS X mail plugins.

Teraom Quick Watch:

Company : Rapportive

Funding: $1M

Quick Pitch : Adds information about email sender in your gmail inbox.

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